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RSS FeedStreetwear: Sean McKenzie x UpScene
On wednesday i got a call from Sean McKenzie to show me his second season of UpScene. Sean founded the clothing line and launched his brand to the massesin 2008 selling to boutiques in New York. “One of the first places i got to sell my pieces was in a art gallery which was funny” he explained. he believes that much of his brand, that they are art pieces. his designs are really proof of his work to bring a product that reflects the people that wears it.
UpScene is basically what you see. A brand represnting people trying to live above the scene. but Sean goes into great detail to explain the direction that his brand is trying to take by not falling in the box. “I’m building a brand thats not falling in line. Once you’re in the box its hard to climd back out”, he explains while looking over the Aventura area. this Harlem, New York native understands where streetwear came from and incorporates that education and his ideas into the designs you’ll catch below.
one thing he doesn’t want is to people to mistake his designs with the novelty of t-shirts we have been seeing lately. he offers a variety tees and hats with nuetral and bright colorways. Yet Sean sees his brand branching out to different areas of fashion and also streetwear culture. right now the line is available exclusively in New York but he loves the vibe in miami so much that he will branch out here and Cali soon. Visit http://www.upscene.bigcartel.com/ to cop your own piece of the UpScene movement. Sean was a cool New Yorker to me and thats unusaul ( Knicks Vs. Heat 1997-2000 Playoffs). at the end he just says ” i want UpScene to represent that group who are on top of their scene”. i can dig that.
(3 votes, average: 4.33 out of 5)
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sh!ts hot, gotta get that new york pressure T
This shit is clean, I like their stuff and the blog is on point!
Thanks for the love peeps, check out where you can find us as we build these bridges. Holla and thanks!
Online Shop : http://www.upscene.bigcartel.com/products
Upscenities! (Blog) : http://www.upscenities.com
Twitter : UpsceneNYC
Through the community of open minded individuals Upscene was born. They were determined not to live by a set of standards created by the controlling society around them but rather by the idea of freedom of self expression. “Living Above The Scene” means just that, no matter where you are, what you wear and who you may be, you are you. Anyone who recognizes that is a part of the Upscene Lifestyle.
nice story love what repersents.
not to bring hate on the kid sean but he still has a LONG WAY to go. This clothing line is not ready for the big leagues yet.
I think that’s the beauty of it all that you have to start somewhere and it isnt always easy at first. Peep the hundreds first shirts or any of those other lines. Half the battle is getting started, without the budget of LRG and those peeps then its always an up hill battle. I checked out the full line, there’s some winners and some not so much but the theme is consistent. I’ll look for them to grow in the future.
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