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Streetwear News from Quiksilver: The Threadline

29 March 2009 491 views One Comment Print this Post Print This Post Print this Post Email This Post

Reese Forbes signature denimQuiksilver Americas recently awarded Orange County’s CF Brand the license for its performance branded apparel and accessories. Launched three years ago as Quiksilver EQPT and later renamed Quiksilver Performance, the collection of technical performance apparel, designed to fulfill off-board training needs, will now be fleshed out and distributed exclusively by CF Brand in the US.

“Quiksilver Performance is still a huge opportunity to grow our business and to provide valuable solutions for our customers,” explains Bob McKnight, President and CEO of Quiksilver. “The idea remains powerful and demand is still strong. And right now, we feel that the experts at CF Brand are the ones who can help realize the vision while still staying true to the Quiksilver brand.”

Expect to see the fall collection of Quiksilver Performance in stores by June 2009.

Original Story:
http://www.sportswearnet.com

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