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Street wear is a distinctive style of fashion not to be confused with hip hop fashion. Its roots are in skateboarding and the “skatewear” of the 1980s.[1] It was later adopted as an urban fashion in Japan before growing to an international business.[1] An important element to the style is vintage or vintage-style sneakers.[2]
Street wear is youth – it’s a retro 80s look inspired by the sneaker culture and hipsters on New York’s Lower East Side.” But, don’t confuse street wear with Urban fashion – looking like the Fresh Prince of Bel-Air is miles away from the dark denim, baggy clothing and white sneakers that defined the inner-city’s Urban look. “American Apparel, H&M, Uniqlo – the whole [design concept] is based on street wear
—Devon Griffith, Head of Design at Massive Revolution[2]
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