This morning we got an email from 10. Deep with their Fall 2009 preview. The Proud to bea Problem collection is set to release sometime next week and salutes the losers, outcasts, miscreants, naysayers, and problem children who drive change in our culture. If nothing else, its just 10. Deep making a statement in the streetwear game about who is actually keeping this culture alive. But that’s just me. Check em out at 10Deep.com.

HUF offer a preview of their upcoming seasonal collection for Fall 2009. As we’ve grown accustomed to seeing, the San Francisco-based brand continues their cut-and-sew arrangements with a steady flow of outerwear, button-down plaids, denim, headwear, and the always popular graphic t-shirt selections. A good potion of delivery 1 is due to arrive within the coming weeks at HUF’s SF and LA flagship locations.

LA-base brand, The Hundreds, bless us today with previews of their Fall collection. They release ten designs that come in three different colours. As Always you can go grab your bunch through The Hundred’ online shop.

Heres a new fall 2009 lookbook from In4mation, guys that know a little something about streetwear. Always consistent with their gear, this fall they drop good offerings of cut and sew, outerwear, knits, denim and a full accessories. And you know i can’t for the signature tees and lids. Look out for the Fall 2009 , New York meets Hawaii aesthetic, to hit In4mation retailers in a few. 

On wednesday i got a call from Sean McKenzie to show me his second season of UpScene. Sean founded the clothing line and launched his brand to the massesin 2008 selling to boutiques in New York. “One of the first places i got to sell my pieces was in a art gallery which was funny” he explained. he believes that much of his brand, that they are art pieces. his designs are really proof of his work to bring a product that reflects the people that wears it.
UpScene is basically …

Today i would like to introduce you to BlackGrapes. Bo and Gee are the founders of the BlackGrape clothing line based out of the Bay Area, San Francisco. with the influences of the skateboard culture, underground music and graffit art, the BlackGrape was established from the streets. It didn’t matter that they were raised around the hustle, gang culture or the lure of fast money. these guys stayed true to their roots and formed the streetwear movement known now as the BlackGrapes.
Now, there is always some symbolism or meaning behind …

Is anybody else out there tired of glittered up t-shirts being called streetwear other than me? I’m not tryin to knock anyone’s style here but that shit is not street. I say this because I understand the history of streetwear but also realize where the genre is going these days. For those that don’t know, it all began in the late 1970s and early 1980s with the introduction punk and hip-hop. Both of these musical styles embraced a do-it-yourself ethic brought about by the mainstreams refusal to except them and …

Seeking to provide retailers and consumers with apparel that is fresh, with a different take on attitude, Henry R. Mandell has launched two new brands, Catalunya Nights for women and Counts of Barcelona for men. Catalunya Nights will premiere at the Intermezzo trade show in New York from August 2-August 4th. Henry R. Mandell is the retired President of Ed Hardy/Christian Audigier and is a 15-year apparel industry veteran.

brand, I set out to convey an attitude….a state of mind, that takes you away, opens your mind, stimulates your …

Kiwi streetwear label Federation is streetsmart at exporting these days.
Five years ago when the company started sending its clothes to the US it offered credit to all its retail customers and learned the hard way. In some cases they waited up to a year to be paid, chief executive Nick Clegg says, “and in a few instances not at all”.
At one point they made the trek to a trade show in New York, where they got orders but not enough to cover the expense of being there.
But on that trip …

Got this email from 10.Deep:

Rooftop barbecues, back yard pool parties, excessive alcohol consumption, and the sweet smell of nag champas begin to scent the air in neighborhoods everywhere, we raise our dixie cups in praise of the onset of yet another summer of debauchery.

To help you fulfill your quest to make that “walk of shame,” we present to you our Summer 2009 Collection: “The Summer of No Love.” Departing once again from our standard linear format, the look book features a bugged-out stop motion style.

The delivery includes; prepster tweed shorts, …

There’s a buzz in the streetwear scene and the buzz is community. Long gone is the one way marketing style, as streetwear creators are now reaching out to their audience through the internet… and their audience is reaching back. Take Bobby Kim and Ben Shenassafar, founders and creators of The Hundreds, a streetwear brand created out of boredom in law school.
The brand started its business in 2003, featuring designs inspired by the California and Los Angeles lifestyles, specifically the SoCal’s skateboarding, surf, punk and hip hop cultures. As a nod …

Puma North America has named Blue Water Design Group, a division of Apparel Ventures Inc., the official licensee of its swimwear and beachwear for women in the US market.
Blue Water, which already acts as a swim licensee for several fashion brands, will be responsible for the design, merchandising, sales and marketing of the collection.
“Translating the PUMA brand personality into women’s swim and beachwear is vital to our growth in the US as there is a great opportunity for PUMA in this apparel sector,” explained Jay Piccola, President and General Manager …

Christian Audigier has confirmed plans to showcase Ed Hardy and related lifestyle brands at MAGIC Marketplace this August.
The news comes as a surprise after Audigier’s departure from Project a little over a year ago and the launch of Audigier’s own Las Vegas showcase called “When I Move You Move.”
“We had great success with ‘When I Move You Move’, but once I saw what MAGIC was doing with the debut of Premium at MAGIC, I knew we could build something really special together,” said Audigier. “It’s a great situation for everyone, …

Nike has unveiled three new footwear styles combining influences from the street and the brand’s heritage.
“It’s about bringing superior craftsmanship to these new shapes and new forms.” says Senior Product Merchandiser Marco Murillo of the Hi-Jack, Air Offense and Air Zenyth. “These are new shoes influenced by past models with color combinations and crafted materials not yet used on any other design.”
The Hi-Jack is the design closest to the original found in Nike’s first street-oriented “Freestyle Collection” for women. A unique sole and embellished leather circle at the ankle both …

I got this email today from KarmaLoop… Enjoy!
Karmaloop……We told you it was a Take Over!
http://www.karmaloop-updates.com/xzrwrwwr_jgggsddvvc.html
First you need to Get Familiar with the Clinton Spark’s Chester French Mixtape!
Our hommies from Boston come correct with the help of:
Bun. B, Pharell, Diddy, Jadakiss, Lady Gaga, Common, Wale, Mickey Factz, Janelle Monae, Cassie, The Mad Rapper, Talib, Ben Lyons, Jermaine Dupri, Pusha-T, Solange, N.O.R.E, Kardinal Offishall and the Hollywood Hater! Possibly the illest line up ever!!!
Get it here Free:
http://www.karmaloop-updates.com/wdtwtwwq_jgggsddvvc.html
HUGE WAREHOUSE SALE: Here is a little stimulus from Karmaloop…
we have been buying up mad close …